The other  day I was on the The North Face website and something went wrong and I ended up on their 404 page.  At first I didn’t think much of it, but after a closer look I found out that a goat ate their site and I was HA that’s a good one. Check it out the goat.

The North Face 404 page inspired this post so I went in search for some 404 pages and here are some of the good ones I’ve found:

Frye / Wiles

Kenneth Cole

Marvel

Comedy Central

My favorite one is still the The North Face goat causing rampage in all the the 404 pages I found.

Custom 404 pages are important to give your users a pleasant experience when something goes wrong. It doesn’t matter who’s fault it was, you want to keep users on your site and make it easy for them to search or navigate your site when this happens. Keeping it simple is probably a good thing too, but I personally don’t mind seeing a good humorous 404 page as long as I can navigate back to the site.

In my 404 quest I also found out something interesting about the Comedy Central 404 page. Not only is it a custom 404 page, it also redirects you back to the homepage after 20 some odd seconds. There usually isn’t any reason to stay on a 404 page, so redirecting your 404 page makes sense as long as it’s done in search engine friendly way.

Who would’ve thought 404 page could’ve been this fun.  Got some good 404 pages, show me what you got.

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